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Know More About Economical Importance of International Logistics. Case studies involving companies from the Swedish and the Dutch retail industry were conducted to identify packaging logistics parameters along the retail supply chain. Its main objective is to have the right amount of material or product at the right time and at the right place (Simchi Levi et al. Flexibility is often misunderstood as more companies move towards software-as-a-service (SaaS) models for … The issue of logistics is a particularly important factor in enterprise management in terms of both operational and strategic management, but also in terms of economic and organizational aspects. The distribution channels can perform many functions like transportation, storage, selling, scale of operation and advertising better … Transportation system strongly influences the performance of logistics. It acts as a silent salesman. Get a Central Storage Location. The entire purpose of logistics … Promotion is another important aspect of an organization’s marketing logistics process. The importance of the issue which involves the transportation activity and its effects on the logistics of enterprises is developed in the aspects of outsourcing and the hiring of operators. The marketing cooperation in international logistics is about accomplishing tasks such as: creating the image of the company and brand consolidation for products and services, It is required in the whole production process like from [3]. It is important to create visibility into a company’s supply chain. The knowledge and awareness of the importance and potential of the packaging logistics activities along the supply chain is low. Logistics managers can use this information for process optimization and avoiding potential disruptions. Managing an international logistics company comes with many responsibilities. The highly competitive environment commonly associated with many business organizations has caused many companies all over the world to become proactive. Transport in the national economy enables the exchange of goods and services. Customer Order Processing Flow of Actions 1. Transport raw materials and semi-finished products for production (in industry, construction, etc.) in solving complex logistics problems derived from the important need to design and manage the entire supply chain as a single entity. Marketing logistics are basically the physical distribution of goods. After overseeing the purchase of goods, you would arrange for temporary storage that is safe and can accommodate the type of merchandise. Advanced transportation management systems (TMS) analyze historical data and track the real-time movement of goods in and out of a business. and finished products for personal consumption” (Praca zbiorowa, 2008). The importance of logistics systems lies in the fact that it leads to ultimate consummation of the sales contract. Learn More → Supply chain management traditionally has focused on sourcing components, materials and other supplies as well as distribution. Marketing logistics also are known as physical distribution. Check out these 9 reasons why you really do need it. It is important to develop a strong marketing mix. other important marketing activities can have serious shortcomings: the customer’s needs may be overlooked, the organisation may sell goods and services that the customer does not need, or the customer may have needs for the organisation’s products and services but may purchase the wrong ones. Marketing logistics as well as communicating it is one of the duties of a logistics department. So, for considering these two factors, other factors in marketing decision of management in the service organization are important that are called “service marketing mix” or 7p. 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